I hate Amazon search.
It just doesn’t work.
You search for a specific thing.
And it brings you back related, but unhelpful, other stuff.
You can’t even exclude things from the search, like you can on proper search tools.
If I need a screen cover for a certain phone, I don’t want to see covers for other phones.
If I search for a solar-powered something, I’m not interested in seeing mains-powered versions.
The extra results clutter my experience.
I get lost in a “can’t see the wood for the trees” moment.
Trying to figure out which of the thousands of products might actually serve my task.
Trying to figure out which of the thousands of products might actually serve my task.
The product names don’t always make it clear.
Sometimes even the descriptions don’t.
I’ve often ended up receiving a product that is useless for my purpose.
And then having to return it.
And every return costs Amazon money.
But obviously not enough to make them improve their search.
Perhaps enough of us end up keeping the useless thing and then buying the right one.
Perhaps their rubbish search is deliberate.
A ‘dark pattern’ to make us buy twice.
I still blummin’ use it tho’.
I still blummin’ use it tho’.